Ngokombiko wakamuva wocwaningo lwemakethe, i-globalubhodisi wezemidlaloukuthengiswa kwezimakethe kufinyelele ku-USD 10.39 billion ngo-2023 futhi kulindeleke ukuthi kukhule kuye ku-USD 22.7 billion ngo-2030, ku-CAGR ye-11.8%. Le datha ikhombisa nakanjani ukuthi ukubamba iqhaza kwabesifazane kwezemidlalo kuye kwanda. Futhiobhodisi bezemidlalo, njengomkhiqizo kule ngxenye yemakethe, babona amathuba okukhula angakaze abonwe ngaphambili.
Aika, njengenkampani yohwebo lwangaphandle onguchwepheshe ekukhiqizeni izingubo zezemidlalo, iyaqonda ukubaluleka kobhodisi bezemidlalo kuezemidlalo zabesifazaneimishini. Akuyona nje into ebalulekile yokuvikela impilo yamabele, kodwa futhi iyisici esibalulekile sokubonisa ukukhanga nokuzethemba kwabesifazane. Ngakho-ke, sizibophezele ekuthuthukiseniikhwalithi ephezulu, ukusebenza okuphezuluubhodisi wezemidlaloimikhiqizo ukuhlangabezana nezidingo zabathengi besifazane abahlukene.
Lapho ukhetha ama-bras ezemidlalo, abathengi abasakhathazeki kuphela ngenani lentengo, kodwa futhi banake kakhulu okuqukethwe,umklamo, ukusekela kanyeinduduzoyomkhiqizo. Lokhu kusishukumisele ukuthi siqhubeke nokukhulisa utshalomali lwethu ocwaningweni nasekuthuthukisweni kwemikhiqizo, futhi sizibophezele ekuhlinzekeni abathengi ngemikhiqizo namasevisi wekhwalithi engcono.
Emgqeni wethu womkhiqizo, ama-bras ezemidlalo ahlanganisa izinhlobo eziningi ezahlukene ezifana nokusekela ukukhanya, ukusekelwa okuphakathi kanye nokusekelwa okuphezulu ukuze kuhlangatshezwane nezidingo zokuqina kwezemidlalo ehlukene kanye nezimo. Imikhiqizo yethu inezici nezinzuzo ezilandelayo:
lOKUHLE OKUHLE:Sisebenzisa izindwangu zenayiloni ne-spandex yekhwalithi ephezulu ehlanganiswe ne-spandex ukuze siqinisekise ukuthi izingubo zangaphansi ziyaphefumula futhi zisusa umswakama, kuyilapho zinikeza ukuqina nokuqina okuphakeme. Lokhu kukhethwa kwezinto kuvumela abesifazane ukuba bahlale besomile futhi bekhululekile ngesikhathi sokuzivocavoca, begwema ukungahambi kahle okubangelwaumjuluko.
lUKWENZIWA KWESAYENSI:Obhodisi bethu bezemidlalo baklanywe ngokwesayensi futhi basikwa ngokwe-ergonomically ukuze balingane namajika omzimba wabesifazane abahlukahlukene futhi banikeze ukusekela okuzinzile. Ngesikhathi esifanayo, nathi sinake theimfashiniizakhi zemikhiqizo yethu, yethula imiklamo elula kodwa esesitayeleni evumela abesifazane ukuthi babonise izintelezi zabo eziyingqayizivele ngisho nakwezemidlalo.
lOkusebenzayo:Izigqoko zethu zezemidlalo zifakwe izici ezihlukahlukene zokusebenza, njenge-anti-shock, anti-slip, ama-anti-sweat stains nokunye. Leziukusebenzaimiklamo ivumela abesifazane ukuba bakhululeke kakhudlwana kwezemidlalo ngaphandle kokukhathazeka mayelana nokuguquguquka kwebhodi noma umjuluko othinta isipiliyoni sezemidlalo.
lKUTHUTHUKILE UKUGQOKA:Sigxila ekunethezekeni kwemikhiqizo yethu ngeethambilei-lining kanye ne-wide shoulder strap design ukunciphisa ingcindezi emahlombe. Ngesikhathi esifanayo, yethuobhodisi bezemidlalofuthi ibe nokunwebeka okuhle kakhulu, okungavumelana nezidingo zabesifazane bobunjwa nobukhulu obuhlukahlukene, ukuze bakwazi ukuzwa isipiliyoni sokugqoka esihle kakhulu ngesikhathi sokuzivocavoca.
Phakathi kwemikhiqizo yethu, ubhodisi wezemidlalo okhanyayo onsundu omnyama owelulayo unconywa kakhulu emakethe. Lo mkhiqizo awuhlinzeki nje ngokunethezeka nokusekela okuhle kakhulu, kodwa futhi uhlanganisa izakhi zemfashini, okuvumela abesifazane ukuba babonise izintelezi zabo eziyingqayizivele ngisho nangesikhathi sokuzivocavoca. Yakhoithangi phezuluukuklama kufanelekile kokubili ezemidlalo nokugqoka kwansuku zonke, kungakhathaliseki ukuthi i-yoga, ukugijima noma ukuhamba nsuku zonke.
Uma sibheka esikhathini esizayo, sizoqhubeka nokusekela umqondo “wekhwalithi kuqala, ukusungula izinto ezintsha kuqala”, futhi siqhubeke nokuthuthukisa imikhiqizo kabhodi yezemidlalo esezingeni eliphezulu, esebenza kahle kakhulu. Ngesikhathi esifanayo, sizophinda siqinise ukuxhumana nokuxhumana nabathengi, ukuqonda okujulile kwezidingo zabo kanye nempendulo, ukuze sibanikeze izinto ezenziwe zaba ngezakho futhi.eyenziwe ngokwezifisoimikhiqizo namasevisi. Sikholelwa ukuthi ngemizamo yabo bonke abasebenzi, imikhiqizo yethu yobhodisi bezemidlalo izoqhubeka nokuhola izitayela ezimakethe futhi ibe uphawu olukhethwayo kubathengi abaningi besifazane.
Xhumana nathi ukuze ufunde kabanzi mayelana nezindaba zakamuva zenkampani yethu nemikhiqizo. Asisebenzisane ukukhuthaza intuthuko kanye nenqubekela phambili ye-izingubo zezemidlaloimboni!
Isikhathi sokuthumela: Nov-06-2024
